Is there anyway I can prevent rock chips?

Probably a dumb question.
I recently purchased a 2012 Honda Accord, I've had it for about a month and every time I wash it, there is a new scratch or rock chip on the hood and it's really annoying.
Just wondering if there is anything I can do?
And what's my best bet for touch up paint to cover up the small rock chips? They drive me crazy. My 1999 integra doesn't even have any of these scratches or rock chips.
Thanks in advance.

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